STEP 01
Ask first
The learner answers before the explanation. True, false, or not sure — the point is to surface what they think now.
Agricultural literacy · Interactive learning
Questions about agriculture deserve better than a brochure.
Ag Dirt Busters turns common myths and questions into short, interactive learning experiences grounded in producer perspective, clear explanations, and sources people can check for themselves.
Built for real conversations at events, in classrooms, and online.
Busting Myths with Real Conversations
How it works
Start with what people already wonder.
The experience begins with a question, gives the learner something to do, and ends with an answer they can explain to someone else.
STEP 02
Make it interactive
A simple interaction helps move the learner from a claim they have heard to what actually happens in agriculture.
STEP 03
Say it back
The learner finishes with a clear explanation, a final check, and sources so the answer can travel beyond the screen.
Chocolate Milk EditionOpening question
Does chocolate milk come from brown cows?
True
False
Not sure
The public experience includes separate Kids and Grown-ups paths, a Try It interaction, the answer, a final check, producer perspective, and sources.
The first Dirt Buster
Start with chocolate milk.
It is approachable, memorable, and gives people a low-stakes way to practice asking questions about where food comes from.
Two learner paths. Kids and Grown-ups get age-appropriate context around the same factual answer.
Producer perspective. “From the Field” keeps agriculture connected to people who actually work in it.
Sources included. Learners can see where the explanation came from instead of being asked to simply trust it.
For organizations
Use the conversation where people are already gathering.
Ag Dirt Busters is being designed for flexible use across public engagement, education, and member outreach.
Fairs & events
A browser-based experience that can run on a kiosk or shared device and reset for the next learner.
Associations & commodity groups
Turn common audience questions into a repeatable learning experience grounded in real agricultural context.
Classrooms & youth programs
Give learners a short, guided way to question what they have heard and leave with language they can use.
Training & outreach
Use the same underlying learning pattern for employees, partners, volunteers, or audiences who need agricultural context.
Private event reporting · capabilities
ParticipantsDistinct learner sessions
Initial answersWhat learners selected first
Final answersClosing knowledge check
CompletionSessions reaching the final check
Source engagementVisitors opening source material
Share engagementVisitors selecting a share option
This is a capability preview, not sample performance data. Event-level reporting is kept separate from the public learner experience.
More than a screen
See what the audience did with the experience.
For event and organizational use, anonymous interaction data can help show participation, answer patterns, completion, and engagement with sources or follow-up actions.
That means the conversation can produce something more useful than a booth traffic estimate — while keeping the learner experience simple.
Ways to work with Ag Dirt Busters
Choose the experience that fits your audience.
Ag Dirt Busters can be used as a ready-to-go learning experience or developed around a question your organization wants to address. Packages can be scoped to the audience, setting, and level of customization you need.
Event Package
Bring a published Dirt Buster to your event
Use an existing experience at a fair, expo, open house, conference, or community event.
- Event-specific link or QR code
- Kiosk or shared-device use
- Anonymous event interaction reporting
- Setup guidance for the event team
Classroom & Training Package
Turn a Dirt Buster into a short learning module
Use a published experience with a group that needs a guided conversation about agriculture.
- Browser-based learner experience
- Kids or Grown-ups path where available
- Facilitator or discussion guidance
- Sources learners can review afterward
Custom Dirt Buster
Build around the question your audience keeps asking
Develop a new Dirt Buster around a specific myth, misconception, or agricultural topic.
- Custom question and learning flow
- Producer or subject-matter perspective
- Interactive learning element
- Sourced explanation and final knowledge check
Sponsorship & Partnership
Support a conversation worth having
Partner on an existing or new Dirt Buster and help make credible agricultural learning available to a wider audience.
- Existing or new topic opportunities
- Partner acknowledgment can be scoped appropriately
- Event and shareable-link options
- Reporting options for supported deployments
Pricing is scoped to the project. The right package depends on whether you are using an existing Dirt Buster, commissioning a new one, deploying at an event, or building a broader partnership. Start with a conversation and we can define what fits.
From the Field
Agriculture should sound like people who know it from the inside.
Ag Dirt Busters is built around clear explanations, producer experience, and source material that learners can review for themselves.
Credibility
Curiosity first. Evidence close behind.
The goal is not to win an argument. It is to give someone enough context to reconsider a claim and enough language to keep the conversation going.
Plain language. Explanations are written for the people asking the question, not for insiders.
Real agricultural perspective. Producer voices add context that a fact sheet alone cannot.
Visible sources. Supporting material stays accessible inside the learning experience.
Got a myth we should bust?
Ag Dirt Busters also collects the questions, claims, and “I heard that…” moments people encounter in the real world.
Bring Ag Dirt Busters to your audience
Interested in an event, partnership, or custom Dirt Buster?
Tell us about your audience, setting, and the questions you want to address. We can explore the right way to use Ag Dirt Busters for your event, organization, classroom, training, or sponsorship opportunity.
Start a conversation
What are people asking about agriculture?
Whether you want to bring an existing Dirt Buster to an audience or explore a new topic, the best place to start is a quick conversation.
Have an event or idea in mind? Include the organization, audience, approximate timing, and what you would like people to learn or talk about.